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About

Nando's

Find Your Flavour Campaign

Find Your Flavour Campaign

Project Info

Consumers were under the impression that Nando's only had spicy food. To counter this misconception, we wanted them to literally discover all the flavours – from Mild to Wild – that Nando's could cook up.

The Impact

The Impact

I conceptualized the "Find Your Flavour" campaign to show the range of spice. We grew this concept to show the locations of nearby restaurants, which included transit shelter ads, out-of-home billboards, benches and train wraps, resulting in a 12% sales lift during the two-month campaign.

I conceptualized the "Find Your Flavour" campaign to show the range of spice. We grew this concept to show the locations of nearby restaurants, which included transit shelter ads, out-of-home billboards, benches and train wraps, resulting in a 12% sales lift during the two-month campaign.

Concept Development

Art Direction

Graphic Design

Creative Direction

Copy Writing

More Projects

Let’s connect and build something bold.

Let’s connect and build something bold.

Let’s connect and build something bold.